This Way Up

Written by ragtagPosted in Brand DesignTags: Brand, Corporate, LogoMay 15, 2011Comments Off

This Way Up is a media company serving nonprofits. As their name suggests, their aim is to lead nonprofits to a higher level of presence and success with their media services.

Beverly Hills Skin Center

Written by ragtagPosted in Brand DesignTags: Brand, Corporate, LogoApril 22, 2011Comments Off

The branding of Beverly Hills Skin Center challenged us to create a logo and type that would suggest the high-end quality of the company while communicating the gentle and caring side of their services.

The lotus flower, with its reputation for beauty and rarity was selected by the client as the symbol that would embody their quality and attention to beauty. The purple hue of the logo was selected being the most calming color. It is also one of the colors that the lotus flower is known for. The lotus theme was carried througout the company, including on the website bevhillsskincenter.com as well as the interior design of their spa, business cards, bringing them all together with the theme of perfection, beauty, and calmness.

The stacked words are cleanly aligned on right and left, suggesting perfection. the dashed hairlines that separate the stacks suggest the layers of skin, which is the focus of the company.

Glendale Laser Center

Written by ragtagPosted in Brand DesignTags: Brand, LogoOctober 22, 2010Comments Off

A simple and elegant logo using a classic serif typeface.

Glendale Laser caters to a high-end clientele in the Los Angeles suburb of Glendale. The logo was designed to be simple while appealing to the classical aesthetics of the owner and clients.